Getting Employees Who “Fit” Your Organizational Culture

You’ve probably read the same statistics we have about the high costs of employee turnover. It has a lot of negative impact ranging from hits to the bottom line as well as damage to customer loyalty.  And turnover is further exacerbated by the shortage of qualified employees in many areas.  But, it’s unavoidable in some industries, right?  You couldn’t expect to keep good employees working in fast food outlets, could you?

Fortunately for us, we have a great example that proves that assumption wrong.  K&N Management in Austin, Texas (Rudy’s Country Store and Barbecue, and Mighty Fine Burgers, Fries & Shakes) won the Baldrige Award in 2010.  https://knmanagement.com/our-story/  Among their many impressive processes that led to equally impressive results were their recruiting, hiring, and onboarding processes.  One of the things that K&N has perfected is painting a very clear picture of their organizational culture.  They also make it easy to see what positions are available and to apply online – in English or Spanish. They even give tips for a successful interview!  https://knmanagement.com/careers/

Why is this such a big deal? It enables job seekers to see if they might be a good “fit” with the culture of the company before they even submit an application.  They can tell that this is an organization that emphasizes exceptional customer service, teamwork, and a fun atmosphere. Above all, job seekers know that K&N Management has a commitment to excellence in everything they do. Potential applicants can self-select out if the company’s vision and values aren’t aligned with their own.

Elevations Credit Union is also a Baldrige Award recipient, earning the recognition in 2014.  Similar to K&N Management, Elevations leverages its website to encourage job seekers to understand the organizational culture.  They even have a downloadable Culture Book and links to videos to help potential applicants decide whether this might be the place for them.  “Interested?

Did you look at the culture book? Did you watch our career videos? Do our Core Values resonate with you? If you can answer yes to all of these, we encourage you to apply online!”
https://www.elevationscu.com/community/careers

How would you describe your organization’s culture?  Does it help attract – and retain – the kinds of employees you want?  If you described it honestly, would you be willing to put that into a downloadable book for potential job applicants?  Would you be willing to post videos showing what it’s really like to work in your organization?

If the answers to those last two questions are “no,” what would it take to transform your culture to what it could be?  It might be time for some self-reflection and a review of your organization’s vision, mission, and values with your senior leaders.

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